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Guests can now receive the tour guide’s voice directly on their Smartphone

No hardware, no app, no internet - just scalable multilingual excursions

MXP introduces a new solution that fundamentally transforms how guests experience guided shore excursions. During a tour, the tour guide’s voice is directly transmitted to guests’ own smartphones – eliminating the need for rented audio hardware. In addition, real-time AI translation allows guests to experience the tour in their preferred language.

The solution is easy to implement and easy to use, since guests do not require mobile internet and do not need to install a separate app on their phone.

MXP eliminates the need for traditional audio equipment while delivering a modern, fully digital tour experience.

Tour guides can also manage tour participants through the separate MXP tour guide app, where they can see participants, their preferred language, any special requests, and meal requirements. Guests can post text messages/questions to the tour guide’s device.

Key Benefits

  • Greater Guest Convenience – Guests join the tour instantly on their own smartphones and receive clear voice transmission using their own headphones.
  • Real-time Translation into other languages – Cruise lines no longer need to pay for a separate guide for small groups of guests speaking another language.
  • Lower Cost per Excursion Guest – Eliminates the need to rent audio hardware.
  • Higher Excursion Revenue Potential – Multilingual communication allows international groups to join the standard Tour.
  • Improved Operational Efficiency – Guides manage all participants through the MXP tour guide app, with real-time visibility of languages and guest requests.
  • Ratings – Collect instant feedback on the tour and the guide.

With AI-powered Tour Guide Voice Translation, MXP expands the MXP Enterprise Platform with an innovative capability designed specifically for shore excursion operations. The solution demonstrates how artificial intelligence enhances guest experiences while simplifying excursion management and enabling cruise lines to scale multilingual tours more efficiently

About MXP

MXP is the award-winning and innovative software partner for the global cruise industry, delivering the leading MXP Enterprise Platform designed specifically for cruise operations. With over 400 installations across more than 60 cruise brands, MXP has become the go-to solution for increasing revenue, enhancing the guest experience, and supporting end-to-end operations onboard and ashore.
Learn more at www.mxp.com and follow MXP on LinkedIn for the latest company and product updates.

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