MXP365 Digital Guest Journey is on a Roll

Within the past 12 months, eight cruise lines have signed up for the MXP365 digital guest journey.

The cloud-based web and mobile MXP365 software covers the entire digital guest journey from pre-cruise to onboard and post-cruise. With fast implementation and a highly favorable ROI compared to in-house development, MXP365 is successfully used by cruise lines such as TUI Cruises. The platform delivers service excellence with the native guest app for smartphones, web portal, digital signage, advanced in-cabin iTV, self-service kiosks, chat, and messaging.

With the AI-powered MXP Chatbot, guests can ask questions, make purchases, and access all cruise-specific information using natural speech. By analyzing guest profiles and past behavior, MXP’s AI delivers personalized sales recommendations, enriching the guest experience and increasing revenue.

MXP365 integrates seamlessly into the MXP Enterprise Platform, connecting all guest touchpoints with core operational systems such as the property management system, itineraries, port operations, tours, vendors, and supply chain. The MXP Enterprise Platform is built on an agile architecture, evolving through continuous modular expansion. Implementations run fast, supported by an expert team with deep cruise industry experience.

About MXP

MXP is the award-winning and innovative software partner for the global cruise industry, delivering the leading MXP Enterprise Platform designed specifically for cruise operations. With over 400 installations across more than 60 cruise brands, MXP has become the go-to solution for increasing revenue, enhancing the guest experience, and supporting end-to-end operations onboard and ashore.
Learn more at www.mxp.com and follow MXP on LinkedIn for the latest company and product updates.